Is zero waste really worth the fuss? In Roubaix, residents are discovering that eco-friendly habits aren’t just about hugging trees—they’re also about hugging your wallet. For some families, embracing zero waste is translating into jaw-dropping savings of thousands of euros every single year. Let’s take a lively stroll through kitchens, laundries, and some very efficient buckets to find out how a few determined households are turning trash into treasure.
The Challenge: Waste Not, Want… a Lot Less Waste
The average French citizen produces 525 kg of household waste per year. Yes, that’s about the weight of a small horse in garbage, and even though this number is inching down, it’s still much too high compared to the government’s ambitions. Why? Many simply find sorting or composting a chore, and buying in bulk feels less convenient than tossing a ready-made box in the shopping cart.
The city of Roubaix (in the north of France) knew that the usual eco-friendly pitch alone wouldn’t win the hearts—or the habits—of its people. Instead, they spotlighted another compelling advantage: cold, hard cash. This initiative caught the eye of the “French Federation of Things That Work” (yes, really), which honored Roubaix for good ideas that other towns could easily copy. The result? Some residents became bona fide zero waste champions, saving thousands of euros that would otherwise be lost to landfills and bad habits.
Savvy Seniors & Supermoms: Champions of Savings
Meet Andrée, 68, and Liliane, 44. These two Roubaisiennes are at the forefront of Roubaix’s zero waste revolution, and they have the bank statements to prove it.
Andrée didn’t take long to notice that while zero waste was great for the planet, it was even better for the family budget. Ten years ago, she and her husband Guy took the plunge together. Andrée recalls a major wake-up call when they realized just how much perfectly edible food they had been chucking away. We’re talking floppy carrots, weary tomatoes—they all used to go straight to the bin. “Now, I make soups out of them,” she says. Instead of buying vegetables at full price, she gathers them at markets or purchases in bulk when they’re much cheaper in the summer, freezing some for the colder months.
Liliane, meanwhile, knows all about tight budgets: with eight children under her roof, feeding everyone was costing her an arm and a leg. The turning point was snack time. “Just on kids’ snacks, I save 300 euros a month by preparing them myself,” she explains. She buys food in bulk, streamlines meal planning, and makes sure leftovers never hit the trash. “We don’t throw out any food,” she promises.
Water Wisdom, Home Hacks, and the Power of the Bucket
The savings in these households go way beyond groceries. Water bills? Slashed, thanks to a humble hero: the bucket. Andrée collects dishwashing water to flush the toilet and saves rainwater for washing the floors. Liliane, just as resourceful, washes at the sink along with the rest of her brood. The numbers speak for themselves:
- Andrée cut her monthly water bill from 50 to 15 euros.
- Liliane’s bill dropped from 90 to 50 euros.
Both women have developed other personal tricks. Liliane makes her own soaps and laundry detergent; Andrée fashions durable sponges from recycled 5 kg potato sacks. “A single sponge lasts me eleven months,” boasts Andrée. They’re so effective that people now ask her for custom orders!
From Effort to Habit: When Saving Becomes Second Nature
Neither Andrée nor Liliane will tell you zero waste is a walk in the park. “It takes real discipline and energy,” they admit, especially for Liliane who is always “having to stay on top of the kids.” But what starts out as a constraint quickly becomes a habit—and, even better, it pays off.
Andrée recalls that by the fourth year, she was able to save 50 euros a month, a dramatic change from when she “couldn’t get by.” Now, she’s saving 300 euros every month, socking it away in her savings accounts and enjoying not just a good life, but the ability to help her children too. The transformation has been just as dramatic for Liliane and her husband: nowadays, they can treat their eight kids to outings and thoughtful gifts—a luxury that once seemed out of reach.
The lesson? While the zero waste journey takes commitment and occasional elbow grease, the rewards are real—and not just for the environment. With a little ingenuity and perseverance, your efforts at home can lead to thousands of euros in savings, happier families, and, who knows, maybe even local fame for your legendary potato-sack sponges.



